Lead Matching
How Cobalt should match clients to cleaners.
Cobalt should not send random enquiries to random cleaners. The model should focus on suitability: right service, right area, right timing and right business fit.
What the customer should submit
- Job type
- Suburb / postcode
- Property or premises type
- Preferred schedule
- Urgency
- Regular vs one-off
- Size / condition indicators
- Special tasks or extras
What the cleaner profile should contain
- Service areas and travel radius
- Services offered
- Residential/commercial/vacate capability
- Availability
- Minimum job value
- Equipment capability
- Insurance / ABN status
- Experience summary
Controlled multi-quote routing
At launch, the safest model is a controlled 1–3 cleaner sendout. That avoids the spammy feel of an open marketplace while still giving customers a realistic path to a response.
Premium/exclusive leads can be added later as a higher-value plan feature.
Manual qualification is acceptable at the start
Do not wait for perfect automation. Early manual review is better than poor matching. Bad lead quality damages trust faster than limited manual work does.
See plan tiersLead quality matters more than lead volume
The cleaner network will only work if the jobs are suitable, the information is usable and the response path is clear for both sides.